SEO Basics: Keyword Density and Content Analysis

Keyword density refers to the percentage of times a specific keyword or phrase appears on a web page compared to the total number of words. It is a key SEO metric that helps search engines understand the topic of your content. However, while including keywords is important, keyword stuffing—overusing keywords unnaturally—can hurt your rankings and readability.

Key Metrics to Watch

When optimizing your content for SEO, several important metrics go hand in hand with keyword density:

• Word Count: Longer, comprehensive content tends to perform better in search results. Aim for enough depth to cover the topic thoroughly.
• Reading Time: Estimate how long it takes a visitor to read your content. Engaging content with proper structure keeps users on the page longer.
• Keyword Frequency: Mention your main topic enough to signal relevance, but avoid forcing it into every sentence. Balance is key.

Analyze Your Text

Want to see how your content performs? Paste your draft into our SEO Text Analyzer to get instant insights on:

• Total word count
• Estimated reading time
• Top keywords and their frequency

By monitoring these metrics, you can maintain a healthy keyword density, improve readability, and boost your SEO performance—all without resorting to keyword stuffing.